Google Plus is one of the best social networks out there for small businesses. It is also a great way to use social media marketing to show in search engines but it can be a little confusing in the beginning. One thing that is really confusing is who sees your posts on Google Plus.
Here is a great info-graphic showing you how things work on Google plus
Here is another episode of Buying Nature Tv
What is the difference between change and transformation in business? Shahar and Nashlah will show you the answer plus the best in Brain based selling and consumer behavior to market your business. Check back every week!
This show is also available on Itunes, Roku and YouTube.
For more shows on the topic on Roku go to Buzz and Biz
Great video on the impact of colors on consumer behavior.
Rajesh Bagchi, associate professor of marketing in the Pamplin College of Business at Virginia Tech, and co-researcher Amar Cheema from the University of Virginia study how red and blue background colors on websites or on the store walls influence consumers’ willingness to buy. Their research looked at the impact of color on three settings: auctions, negotiations, and fixed-price settings, such as retail stores.
Research participants who were given 2 teaspoons of a bitter herbal supplement made harsher judgments of such actions as shoplifting and library-book theft, rating these behaviors an average of 78 on a 0-100 scale of “morally wrong,” whereas people who had sipped only water rated the scenarios at just 62, says a team led by Kendall J. Eskine of the City University of New York. People who had sipped berry punch were even less harsh in their judgments. The research underscores that what we think of as purely “moral” reasoning can be strongly influenced by intuition and physical feelings.
Winning $25,000 or more in a state lottery reduces single women’s likelihood of marrying within the next three years by 40%, say Mark Hoekstra of the University of Pittsburgh and Scott Hankins of the University of Kentucky. A big windfall may reduce marriage’s risk-sharing benefits for women, or it may make single life attractive in other ways, the researchers suggest. There’s no such effect on men’s marriage rates, nor does winning the lottery prompt women (or men) to divorce at higher rates.
In an experiment, people who had been praised for their decision-making skills were 40% more likely to escalate their commitment to a bad decision (in this case, a bad hire) than people who hadn’t been praised. But those who had been praised for their creativity, rather than their decision prowess, were 40% less likely to escalate their commitment than those who hadn’t been praised, says Adam Grant of The Wharton School. The experiment, by Niro Sivanathan of London Business School and others, suggests that any time you give positive feedback for a skill or trait, the person being praised is at risk for becoming overconfident in that particular domain, Grant says.
Another episode of Buying Nature TV for you
http://www.buzzbuuster.tv Keep it simple in business, create connections and adapt. NeuroMarketing tips from nature for you to grow your business.
This is a pretty cool video and quick to watch
To celebrate 4 years of Engage Magazine- The new marketing game we have a gift for you with articles on social media marketing, consumer behavior, NeuroMarketing and much more.
Read the full edition here:
The brain is wired for stories. We need to tell stories. Stories that are relevant to our market and that creates an emotional connection. And we need to tell the same story over and over again. Repetition leads to familiarity.
With one of our clients we tell the story of how the company started and about Grandma Essie on the about us page. That story is also on the package of every product, together with her picture. We bring Grandma Essie to the blog every now and then and to the social network websites as well.
