Online Video Marketing and Local Search

By now you know that getting to the first page of Google is not that easy. You can get there fast if you are doing pay-per-click, but that can cost you a lot of money; you may be advertising in a directory, but then you show with a lot of other people or you pay to optimize your site and wait.
If you have a new website, it is even more complicated because it can take quite a while to show in the search engines and if you are in a very competitive market, the first page might not even be an option. There is light at the end of the tunnel. With videos you can rank int he first page really fast and if you know what you are doing, you can dominate that rank for a long time. You can use video to rank for a lot of keywords. Of course you can learn how to do it, and we would be happy to teach you, but you can also have it done for you and just reap the rewards. Get to know more about online video marketing and get clients in a flash.

Speech to text conversion

Did you know?
by source: myvideosubmitter.com
Google is now using speech tot ext conversion. That means that they take the SPOKEN text from your videos, and convert it to text.
While they won’t tell us WHY they do that, the obvious answer is that they are looking for RELEVANT CONTENT! They now use your spoken text to categorize and rank your video.

Being found with social media marketing

I bet many times when you hear people talking about social media marketing you think it is only a great way to brand a company.
I don’t blame you. Since most gurus don’t really have a clue on how to use social media for business, they talk about branding a lot.
There are several other reasons why social media is not an option in marketing anymore and is a must.
Have you heard of Alexa.com? If you are one of my clients, you sure did.
Alexa is a tool that tells you the popularity of websites and allows you to compare page views.
You can go to www.Alexa.com and download the tool bar for your computer.
Anyway, I’d like you at least to visit their site and try to compare Google.com with YouTube.com and check the pageviews.
You will see that YouTube has more page views than Google.
Can you believe this?
If you do the same with Google and Facebook, you will see that many days, Facebook has more page views than Google.
If you combine Facebook, MySpace and YouTube, you will see that they will have a higher reach than Google.
When you consider what Google is as a company and as a search engine, this data is really amazing.
Now, if you go to Google and star typing some words that you know have a lot of competition, do you know what happens?
Try “beautiful girls”. That is a search term with 70,300,000 results on Google.
There are 10 results per page. 7 of them, including the first four are from social media sites.
Try now “get six pack abs”- comes with 1,200,000 results.
6 of them are social media, including the first 3 results.
When you are doing anything online for business, you need to be found. You know people will not go beyond the first or second page on a search engine looking for something.
What do you do when you are in a competitive market?
What do you do when you don’t want to spend a lot of money to be on the first page?
What do you do to stay in the first page?
Yes, my friend, you stop being a pansy and start getting serious about using social media.
Wait too much, and this opportunity willbe gone. It is going to get crowded out there.
Read this post again, it is worth, it may change your business, and it is only one reason why you cannopt wait to use social media marketing.
I rest my case. Well, at least until next week.

Reasons businesses fail when they use social media

The new episode of Who pops your popcorn? covers the main reasons why people fail when using social media. We also talk about a very cool new feature on YouTube that can increase your results and Andrew Lock host of Help my business gives you a very cool tip.
Watch our marketing web tv show now!

The Other Side of Social Media and a Tip From Andrew Lock

Who Pops Your Popcorn Video Show! Who Pops Your Popcorn?! Episode #39. WPYP #39. On this episode we talk about why businesses fail when using social media, a big new feature on YouTube and a great tip from Andrew Lock host of the web tv show Help my business. Show hosts are Shahar and Nash with marketing training. Click HERE to watch Who Pops Your Popcorn?! Episode #38 Now!


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Twitter Case Studies, Why Infomercials Work, and Slideshare

Who Pops Your Popcorn Video Show! Who Pops Your Popcorn?! Show episode #30 talking on some Twitter case studies of businesses succeeding with social media, what you can take from infomercials and a cool tool called SlideShare. With Marketing Advisors Shahar and Nashlah Boyayan from BuzzBooster.com. Click HERE to watch Who Pops Your Popcorn?! Episode #30 Now!


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Using Twitter to Promote Products, Facebook Business Page

Who Pops Your Popcorn Video Show! Today we talk about Twitter and how Dell reported using this tool to promote its products. Are you using Facebook pages to promote your business? How to deal with prices during the recession. Click HERE to watch Who Pops Your Popcorn?! Episode #29 Now!


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Having a Solid Social Media Strategy For Your Business, YouSendIt.com, Exchanging Gift Cards For Money, Smart Marketing and the Peanut Butter Recall: WPYP #26

Who Pops Your Popcorn Video Show! Listen in as Shahar and Nash talk about the Peanut Butter Recall and how a smart company used it to their marketing advantage. They talk about a nifty tool to send large files via email, how to exchange unwanted gift cards, having a solid social media strategy for your business and much more! Click HERE to watch Who Pops Your Popcorn?! Episode #26 Now!


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Create a Profitable Information Marketing Business, Research Effectively with Diigo, Become a Knowledge Broker: WPYP #24

Who Pops Your Popcorn Video Show! Join Shahar and Nash as they share how you can have mobility and flexibility in your business. Learn an effective way to do research, and most importantly learn how to become a knowledge broker as they talk about different models of the information marketing business. Click HERE to watch Who Pops Your Popcorn?! Episode #24 Now!


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Effective Online Sales Process, Impactful Social Media Marketing, MyCoolButtons, American Airlines and More! WPYP #23

Who Pops Your Popcorn Video Show! Learn as Shahar and Nash talk about your online sales funnel, how social media marketing should work for your business, a nifty tool to create buttons for your website, and how American Airlines is using the social environment to get more business. Click HERE to watch Who Pops Your Popcorn?! Episode #23 Now!


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