Category: Social Media Trends

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Google Plus, Search plus Your World and your business

This time I’m going to say I told you so.
for months we’ve been talking about the importance of Google plus and how the fact that is a passion based relationship creates more relevant conversations with your audience.

We told you to create your Google plus business page

We did an episode of our show on how to use Google Plus for business

We talked everywhere about the Google Plus hang out feature

and talked more on Google plus possibilities

and then we told you the content inside Google plus was getting indexed in the search engines.

Well, today your presence or lack of presence on Google Plus is impacting your findability- Yes, people that may be looking for something you offer might not find you or even worse find your competitors.

Google released Search plus Your World where results from Google Plus will show first.

Look what happens if I search for the word photography. This is a topic I discuss on Google Plus

Google Search Plus
Google Search Plus

Look on the right side and see suggestions from Google Plus

Now look when I do the same search when I’m not logged in. Google thinks I’m a new search

Google Plus
Google Plus

If you are not already seeing Google plus results in your searches go here: Google and upgrade.

Again, it is time to put hands to work and work on your Google Plus profile and create a Google plus business page. Fast.

Did I mentioned it is also extremely fun and a lot more relevant that Facebook if your business is around a topic that people have a irrational passion for? Like photography, crafts, nutrition, self-improvement etc? Try typing thing you are passionate about inside Google Plus.

If you are one of our social media agency clients, don’t worry, all is taken care for you.

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How to use Facebook Timeline in your business

A new episode of BuzzBooster TV is now live.

This week we talk about how to use Facebook timeline for business, how to incorporate the Wow factor in your sales and have an interview with Chris Mullins the phone sales doctor on how the good old phone can bring more business to you.

Social media tips, small business marketing strategies and helping you achieve long lasting prosperity is what this show is about.

Watch the new episode by clicking here.

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How to get more video views- Social media marketing

New episode of BuzzBooster Tv

Interview with Todd Cochrane from Blubrry on the future of web shows, Julie Perry from YouTube secret weapon talks about online videos and YouTube, we take a look at the software Wirecaster and hosts Shahar and Nashlah talk about a negotiation process and how to incorporate rituals in sales negotiation. This week is all about video marketing one of the best social media tools for you to use.

Watch BuzzBooster TV here

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Google Plus Business Page

You can now have your business page on Google Plus.

Check our BuzzBooster Marketing page to see an example and don’t forget to add us to your circles.

Since content from your Google Plus page can be indexed by Google you need to have one.

Since you can have groups/circles based on topics of interest you should have one.

Since you can use the feature Hangout to have meeting with prospects, clients and showcase products, you should be using Google +

Don’t forget to populate your page with good content as you should do in any social media environment.

Don’t forget to add a Google + button on your site and to promote in other social environments.

Google understands business and I believe many more features will show up in the near future that will allow us to market our businesses better.

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Video Marketing: Some facts about YouTube

Here a few more facts on YouTube just to prove how powerful it can be for you to add videos to your small business marketing strategy.

  • Don’t forget that YouTube is a social network too.
  • videos with thumbnails generate 19% more views
  • video is an engagement object
  • YouTube has grown 250% year after year.
  • Growth of 300% tweets a year coming from YouTube
  • Each tweet results in 6 new viewers
  • Video moves business
  • if the video comes from someone you trust, you are more likely to watch until the end.

Let’s upload some videos and get more views on YouTube folks!

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Why businesses should be using social media

social media
click on image to see it bigger

The social media effect

Take a look on this infographic how social media and good content can impact a business.

You can see that not only social media marketing is a process it has a huge potential of reaching your target market in a very unique way.

You need to worry only about creating good content