A study by the Ewing Marion Kauffman Foundation reported that the highest rate of entrepreneurial activity over the last few years is not Gen-Y upstarts, but Baby Boomers in the 55-64 year age group.
Here is the link to the study
A Messy Environment Makes It Harder for You to Focus on a Task
In an experiment, people who sat by a messy desk that was scattered with papers felt more frustrated and weary and took nearly 10% longer to answer questions in a color-and-word-matching task, in comparison with those who were seated by a neatly arranged desk, say doctoral candidate Boyoun (Grace) Chae of the University of British Columbia and Rui (Juliet) Zhu of the Cheung Kong Graduate School of Business in China. A disorganized environment appears to threaten people’s sense of personal control, and the threat depletes their ability to regulate themselves, the researchers say.
SOURCE: Environmental Disorder Leads to Self-Regulatory Failure
You Might Give a Wrong Answer Just to Demonstrate Your Truthfulness
When research participants were asked to publicly identify words shown on a screen, those whose vision had been blocked nevertheless sometimes disagreed with those who had been able to see the screen–in fact, they disagreed at least 27% of the time, says a team led by Bert H. Hodges of Gordon College and the University of Connecticut. Why did they intentionally make statements that everyone knew to be wrong? Out of a desire to honestly communicate their own ignorance, the researchers say. The findings demonstrate that human interactions aren’t always guided by simplistic parameters such as accuracy or even conformity; sometimes, people make surprising choices in order to convey such internal values as truthfulness.
SOURCE: Speaking From Ignorance: Not Agreeing With Others We Believe Are Correct
Why You Spend More Hours at Work When Your Relationship Is Going Well
Do people in bad relationships escape to the relative sanctity of the office and devote more time to work, as has been hypothesized? Just the opposite, says a team led by Dana Unger of the University of Mannheim in Germany. People put more time in at work when their intimate relationships are going well, cutting back in order to invest in their relationships when things aren’t smooth at home, the researchers found in a diary study of 154 dual-earner couples. A healthy relationship at home gives people emotional, cognitive, and physical vigor, which allows them to put in more hours at work.
SOURCE: A question of time: Daily time allocation between work and private life
Customers Are Willing to Pay More When They’re Warm
Shoppers on a popular web portal were about 46% more likely to go to a “To Purchase” page when the daily temperature averaged 25 degrees Celsius (77 Fahrenheit) than when it averaged 20 degrees (68F), say Yonat Zwebner of The Hebrew University of Jerusalem, Leonard Lee of Columbia, and Jacob Goldenberg of the Interdisciplinary Center in Israel. The researchers also found that people in a warm room were willing to pay more than those in a cool room for 9 of 11 consumer items shown to them, and other participants were willing to pay 36% more for items when holding warm, versus cool, therapeutic pads. Exposure to physical warmth activates the concept of emotional warmth, eliciting positive reactions and increasing product valuation, the researchers say.
SOURCE: The Temperature Premium: Warm Temperatures Increase Product Valuation
Be the Voice, Not the Echo [BuzzBoosterTv #107]
Every time you don’t see results in your marketing, ask if you are the voice people want to listen to or you just say what everybody else is saying.
With hosts Nashlah and Shahar
Also available on Itunes, Roku on the Buzz and Biz channel under the special interest category
A Partial Confession Makes You Feel Worse Than Full Disclosure (or No Disclosure)
A partial confession to a misdeed may appear to be a low-emotional-cost alternative to a full confession, for the obvious reason that it wouldn’t require you to fully reveal what you’ve done. But in an experiment, people who partially confessed to cheating felt worse afterward than those who had fully confessed, as well as worse than people who hadn’t confessed at all (about 2.2 on a five-point negative-affect scale, versus about 1.8 for full confessors and nonconfessors), says a team led by Eyal Peer of Bar Ilan University in Israel. Confession is a powerful way to relieve guilt, but it works only if you tell the whole truth.
SOURCE: “I Cheated, but Only a Little”: Partial Confessions to Unethical Behavior
How to Become a Business Olympian [BuzzBooster TV #106]
Check how to become a business Olympian and achieve long sustainable success.
With hosts Shahar and Nashlah
Also available on Itunes and Roku at the Buzz and Biz channel under special interests category
When You’re Preparing for a Task, Say “You Can Do It,” not “I Can Do It”
People who referred to themselves as “you” or by their own names while silently talking to themselves in preparation for a five-minute speech were subsequently calmer and more confident and performed better on the talk than people who had referred to themselves as “I” or “me” (3.6 versus 3.2 on a combined five-point scale, in the view of judges), says a team led by Ethan Kross of the University of Michigan. The research participants who talked to themselves in the second or third person also felt less shame afterward. By distancing us from ourselves, the use of the second and third person in internal monologues enables us to better regulate our emotions, the researchers say.
SOURCE: Self-Talk as a Regulatory Mechanism: How You Do It Matters
Brands using Google Hangout [BuzzBooster TV #105]
Check how brands are using Google Hangouts in a creative way. With host Shahar Boyayan from BuzzBooster
Don’t forget to share with friends and to subscribe.
Our shows are available also on Itunes and Roku at the Buzz and Biz channel